Who has time for social networking anyways?

Since the new term Web 2.0 came out, I have been searching for reasons why a company should have a Facebook account, a Twitter Account, a MySpace Account, …. the list goes on…. but I can’t find a single reason. I have found LinkedIn to be a valuable way to link up with other professionals, and Plaxo is good too but honestly who has time to do both?

I know I talked about Web 2.0 in a previous post, but now I am beginning to wonder ‘Who in the world has time for social networking?’. I think the answer to that is those people who don’t have a job! That would be younger people maybe college students, high school students and the like.

If you are a company that sells to a young audience then by all means a Facebook presense might be the thing to do. After all these potential consumers might actually be searching for ‘Coke’ or ‘Apple’ or ‘Sourpatch Kids’.

But, lets face it, if you are a B2B(Business 2 Business) company you aren’t going to be looking for consumers on Facebook. And if you are like me, you probably don’t even have the time or the energy to navigate yet another Web. We already have only a few minutes a day to surf Web 1.0. Now we’re supposed to surf Web 2.0 as well?

My days are full, I just don’t have time to read what you’ve written on Twitter in the last 10 minutes! That’s another kind of annoying Web 2.0 gadget. What is this? You can only add about 1-2 sentences at a time to your Twitter so the idea is to ‘update’ people on what you are doing. Okay so maybe your friends might be interested in what you had for breakfast…. but mine sure aren’t.

So I have decided to only use LinkdIn since I can connect with other business people. I have chosen it to be  the only Web 2.0 gadget worth being a part of. So, don’t go looking for me on Facebook and by all means, don’t invite me to be a part of your Twitter….. (You do realize that Twitter will probably be sold for 1.2 billion dollars in the next couple of years. So much for logic when it comes to Web 2.0!)